COVID has also turned the tide in our favor by making paid

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During COVID, many businesses have either lost clients or customers are struggling financially. There is a solution. ads cheaper. Consider giving away what you can for free or include discounts. Paid ads have never been cheaper Right now the trend is that paid ads on Facebook, Google and everywhere else are becoming cheaper. People are spending more of their time inside and because of that there’s no real money being spent outside. All ad networks work with auction and the big businesses pay a premium because thousands of small businesses drive


up the cost per click. Get this: small businesses aren’t advertising that much any longer. And when there aren’t many businesses bidding for these spots, that drives down the cost of ads and there’s less competition and a lot of unsold inventory. People are watching so much Netflix Indonesia Phone Numbers 175 Million List that they had to lower the quality of video streaming to keep up with the demand. There’s traffic but few advertisers or conversions. Since there are only a few advertisers on the web at the moment the advertising dollars are easy to come by.





According to Systeme.io, the more you help people, the more money you make like Alex Becker. So paid ads are also producing better ROI for online businesses. Conversions are lower, but no sweat Not all of this is good news. For many industries like airlines and travel and the hospitality industry the conversion rates are down but for others the conversion rates are high. How? Here are eCommerce marketing tips that can help.